BUILT AT THE BEGINNING OF DIGITAL

Founded in Chicago in 1993, as digital technology was beginning to reshape business and culture, Patricia Bukur built an integrated design and production firm that branded and launched companies, products, and people.

Selected clients included United Airlines, The Sharper Image, Abbott Laboratories, Nightingale-Conant, Chefwear, FIFA World Cup 1994, Société Générale, Warner Bros. Records, BoxStar Records, and organizations across aviation, finance, media, consumer products, technology, and culture.

After moving to Aspen in 1995, Patricia evolved the company into a hybrid model, assembling experienced designers, developers, writers, producers, and specialists around each engagement, regardless of geography. Flexibility remains central to our philosophy.

Patricia recognized early that technology would transform entire industries. She sees AI as the next major shift. Today, ImaginYES offers applied AI strategy and consulting to help organizations use emerging tools thoughtfully, improve creative and business processes, and address increasingly human questions involving communication, identity, work, and cultural change.

In 2012, Patricia returned to graduate school to study depth psychology, deepening her understanding of how people think, feel, perceive, and create meaning. That work now informs both her brand strategy and her selective coaching practice.

A longtime meditator focused on all the qualities of humanity, Patricia supports nonprofit and cultural organizations in achieving their goals. She is an artist, and the co-author of several books, including Foraging in the Rocky Mountains (2024) and Micro Manifest (forthcoming in 2026). She has also ghostwritten books on health and currently advises, coaches, and develops brands for authors, filmmakers, founders, and other creative leaders.